Our services

We help women start, grow, and thrive. We also assist educators and employers in creating supportive conditions for their success.

Our services bring together community, learning, research, and collaboration. To create change that is practical and lasting.

What we do

Digital Platform and Community

A safe, inclusive online space for women in trades to connect, learn, and grow. Verified onboarding keeps users safe. Mentorship and peer networks boost confidence and create a sense of belonging.

Information and wayfinding

Trusted guidance reveals paths in the trades. Clear information across roles, regions, and career stages.

Skills and training

Practical learning in business, finance, and customer experience helps women thrive in work or self-employment.

Partnerships and employer engagement

We link education and industry, from schools to big employers. This creates fair and inclusive paths into trades and meets real-world skill needs.

Research, consultancy and advisory

We collaborate with employers, educators, and partners. Together, we identify barriers and test ideas. Our goal is to create strategies that enhance welfare, retention, and representation. This includes workshops on culture, inclusive training environments, and meeting social value goals.

Data and insight

Our platform will create anonymised data by gender. This will show what works and highlight areas needing change.

These insights will help industry partners:

• Track progress

• Invest smarter

• Measure equality

Visibility and storytelling

We share real stories and role models. We use campaigns, toolkits, and social content to show that women belong and thrive in every trade.

Partnership programs

We develop and test new models, like mentoring programs and site upgrades. This helps us create a best practice blueprint. It can be scaled, franchised, and reinvested into the women driving it.

Our Approach

Everything we do is:

• Co-designed with women in trades and the people who support them.

• Evidence-based, using research and data to drive improvements.

• Practical and inclusive, meeting people where they are.

• Built for impact, helping everyone, from learners to leaders, thrive.